BroadSoft

BroadSoft's BroadWorks Receives 'Product Of The Year' Award From Leading Industry Magazine, Internet Telephony

Award Recognizes BroadSoft's Vision, Leadership and Technologic Innovation

GAITHERSBURG, MD, January 14, 2002 — BroadSoft, Inc., the leader in service delivery systems and voice applications, today announced that its flagship product, BroadWorks™, has been honored with INTERNET TELEPHONY^® Magazine's prestigious 'Product of the Year' award in the category of service creation. The premier publication in the rapidly growing IP telephony industry, Technology Marketing Corporation's Internet Telephony, annually recognizes the hard work and innovation of the companies that have been instrumental in the continued growth of the IP telephony industry.

BroadSoft was selected to receive this honor by the publication's editors who reviewed more than 150 applications before selecting the companies that they view as demonstrating the vision, leadership and attention to detail that are the hallmarks of 'Product of the Year' award winners. Past 'product of the year' winners include such industry leaders as Alcatel, 3Com, and Siemens. The list of this year's winners is featured in the January 2002 issue of Internet Telephony.

"BroadSoft's BroadWorks is a clear leader in the service creation sector of the IP telephony industry. We're proud to recognize BroadSoft's hard work and innovation with a Product of the Year Award for 2001," said Greg Galitzine, Editorial Director of Internet Telephony. "The Product of the Year award is designed to honor innovative products and services that have made a positive impact on the industry and BroadSoft's recent customer wins are a testament to the company's continued market acceptance."

BroadSoft's BroadWorks is the industry's first complete service delivery system that enables service providers to offer a rich set of web-enabled user-friendly enhanced telephony services. BroadWorks' highly scalable, flexible architecture and capabilities provide comprehensive packet-based telephony applications including small-medium sized enterprise (SME) Centrex services, enterprise networking and private branch exchange (PBX) replacement. It cuts across circuit and packet technologies, allowing service providers to roll out packet-based telephony services with incremental investment to their network infrastructure. In addition to the comprehensive set of services, BroadWorks also offers web-based enterprise and service providers administration features. It also integrates with key business tools such as Microsoft Outlook. Capabilities and services can be customized and managed via BroadWorks' web-based portal, CommPilot™, which provides an alternative user interface for enhanced services, replacing the flash-hook and star codes of a standard phone.

"We are extremely pleased to receive this recognition from Internet Telephony as it validates BroadSoft's industry leadership," said Scott Wharton, vice president of marketing for BroadSoft. "This award acknowledges the hard work and pioneering efforts that BroadSoft has maintained since its inception. We remain committed to delivering the enhanced voice services that the market demands."

About Internet Telephony Magazine

The convergence of voice, video, fax, and data has revolutionized the world of telecommunications. Internet telephony has been proven to drastically reduce long-distance costs and continues to provide unprecedented opportunities for service providers, resellers, developers, and end users alike. Internet Telephony is the only magazine that focuses on providing the information that will help you take advantage of this exciting technology. Launched as a quarterly publication in January 1998, Internet Telephony magazine has been published monthly since October 1998. Still the only BPA-audited publication dedicated solely to coverage of next-generation, IP-based telecommunications, Internet Telephony provides readers with the best information necessary to learn about and purchase the equipment, software, and services they need to take advantage of Internet telephony.

About TMC

Since its inception in 1972, Technology Marketing Corporation (TMC™) has produced industry-leading trade magazines and events focused on technology and telecommunications. TMC publishes four magazines: Communications Solutions™, Customer Inter@ction Solutions™, Internet Telephony™ and Communications Outsourcing™, and two online publications, Planet PDA™ Magazine and TMCnet.com. TMC is also the first publisher to test new products in its own on-site laboratories, TMC Labs™, and provide factual and unbiased product reviews. TMC also produces Communications SOLUTIONS™ EXPO and INTERNET TELEPHONY™ Conference & Expo; TMCnet.com publishes 25 topical online newsletters. For more information about TMC, visit its Web site www.tmcnet.com.

About BroadSoft

BroadSoft, Inc., is the leading provider of service delivery systems and voice applications for integrated communications providers (ICPs) enhanced telephony services. BroadWorks, the company's flagship product, allows service providers to rapidly and economically design and deploy web-enabled enhanced telephony services to their customers. BroadSoft has received extensive industry recognition including recognition as a "Hot Start-Up" by America's Network and Telecommunications magazines, two of the leading telecommunications industry publications. BroadWorks was also recognized as Product of the Year by Communications Solutions and Internet Telephony magazines. BroadSoft is located near Washington, DC, in Gaithersburg, Maryland, and also maintains a research and development facility in Montreal, Canada. Additional information can be found at www.broadsoft.com.

BroadSoft and BroadWorks are registered trademarks of BroadSoft, Inc. All other names are trademarks of their respective owners.

BroadSoft PR Contact:

Leslie Ferry
Vice President, Marketing
+1-240-364-9038
lferry@BroadSoft.com